Archive for May, 2010
What we get up to when we’ve fallen off the radar
Posted by: | CommentsI’d like to apologise to our regular Into the Mountain readers as you will have noticed that our blog posts have been a bit random over the past few weeks.
This does not signify a lack of interest or desire to write about what we understand or come to know in the entrepreneurial business space, but does indicate that David and Fiona have been up to our own ventures again.
In between consulting David and I have been putting our efforts towards a couple of new businesses we’re launching. Read More→
Don’t let your brand fall into the gap transcript
Posted by: | CommentsWhen a company’s brand and its behaviour are vastly different you could say that there’s a gap. Michel Hogan, founder of Brandology spoke with Fiona Boyd about ‘the gap’ in the vidpost Don’t let your brand fall into the gap. This post is the transcript of that interview. Read More→
Banish the customerzilla with your customer charter
Posted by: | CommentsMichel Hogan brand advocate and principal of Brandology has noticed and spoken about this with me in our video interviews, a trend she’s worried about that has been on the rise in the past few years.
It’s a rather creeping, annoying trend which on first appearances should lead to better overall customer service for all of us, but which Michel guesses may be at the heart of why service levels appear to be declining. The trend I’m skirting around, a bit loathe to mention is the rise of the customerzilla. Read More→
Brands need bite, give your brand some teeth vidpost
Posted by: | CommentsToo often a company’s brand isn’t exactly as strong and compelling as everyone involved with it would like it to be. Michel Hogan consults with companies on their brands and says that for many, they really need to give their brand some teeth. Michel founded a brand advocate company called Brandology to help businesses give their brands teeth and she talks here to Fiona Boyd, co-founder of Arts Hub and co-author of Niche Content Millionaire.
Michel Hogan has a weekly blog that is published on Smart Company, called Brand Matters and also blogs at Brand Alignment.
The financial life of the family business
Posted by: | CommentsEntrepreneurs by design or sometimes by default, often end up in business with family members. Phil Grant, Managing Partner at boutique accounting advisory firm, Nexia ASR explains to Fiona Boyd, what areas need to be looked at carefully in your business when several family members are a part of it. This post is a transcript of video interview The financial life of the family business. Read More→
Throw out the kitchen sink
Posted by: | CommentsIt never ceases to amaze me that when the going gets tough, many people seem to want to make things more complex. Things look difficult, so hey, let’s make them even more so. Read More→
Made it and want to simplify? Enter, the Family Office
Posted by: | CommentsNexia ASR offers a service that most entrepreneurs we know would drool over. It’s something that you can treat yourself to when your business has reached a certain size and your financial affairs require more administration than you’d like to give them. Phil Grant, Managing Partner of Nexia ASR talks to Fiona Boyd about why the Family Office is set to make a world of difference in the lives of many of their company’s clients.
For more information on Nexia ASR and the Family Office, click here.
Phil Grant, Managing Partner of Nexia ASR joins Fiona Boyd regularly to talk about all kinds of money matters relating to the entrepreneur.
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